Since LinkedIn introduced the “Your posts as a trend” feature a few years ago, it has created a lot of confusion among users who don’t really understand what it means and whether it’s a good thing or even should care.
So here is a blog about the Best LinkedIn Advice.
Shortly after LinkedIn introduced hashtags, they decided to reconcile the visibility of LinkedIn posts and content with “influencers” known to ordinary people like us.
Part of this strategy is to expose the hashtag posts to people who follow the specific hashtag on LinkedIn.
You might have seen something similar in your LinkedIn notification: And I want to explain what happened and what you can do.
For example, the notice I received above is related to a post I wrote that has the hashtag #LinkedIn. My post was marked very interestingly by others so LinkedIn marked it as part of their interest in LinkedIn for anyone who followed the hashtag #LinkedIn (if you are not sure what to do, you can find it out here).
If you tend to stumble or search for the #LinkedIn hashtag and then click on it, LinkedIn will show all posts using these hashtags in the correct order, so you will see:
In this example, you can see that the two posts that I highlighted contain the #LinkedIn hashtag in blue.
Okay … so what?
The reflection of a post made in a hashtag is that it is still open to the followers of this hashtag. In this case, 118,189 additional LinkedIn users will get my post if they follow the hashtag that I posted. in this case only # LinkedIn.
How do you achieve your trend contribution? Be attractive and attractive to others. Too many people think algorithms are important, but actually more about how you write, empathize, resonate, and (I dare say) humanize what you write because the interaction and visibility of this post are always made up. contribution of the algorithm.
7 steps to trends on Linkedin
- Formulate useful posts that you want to share with the Linkedin community. This is important because if it’s not useful, it won’t be shared.
- Topics that are very well maintained but informative are very important. This is what makes people click on your link. Without this click, your contribution remains small and there is no chance of a trend.
- Choosing the right “handsome” image is very important. If your post is a trend, Linkedin automatically takes a picture of your post and uses it in a thumbnail for your blog post. So you have to play around. Looks like LinkedIn uses the FIRST image to appear in your blog post – so choose carefully and carefully.
- Become a member of the appropriate group. This is perhaps the most inappropriate aspect of this technique. You must be a member of a group interested in reading your posts. The more members in your group, the more likely you will attract their attention and make them read your posts. Joining a group is not a big deal, but it is important to get into the right group. You need to spend time researching groups and target groups in your particular post. If you post news about property prices in Arizona and share this post by joining a group of car kit enthusiasts in Edinburgh, you are not targeting your target audience. I can write more about choosing the right blog post, but I will give you a starting point about what to do. And to summarize step 4 again: Search for groups related to the topic of your contribution. Make sure you also have an active group by looking for their activity level when searching for groups. Join open and closed groups. For closed groups, you can send requests to join up to 10 groups at any time. You also cannot be a member of more than 50 groups.
- Now we turn to the “fun” part of the post, and that is sharing content. we should have a Linkedin Share widget on our blogs. Every time I post something, I share it through this widget, which will share it in my updated LinkedIn status. However, it also gave me the opportunity to share it with my group. This is important because I want to share this post with as many groups as possible at the same time. So if I have a social plugin, I can do it. I would not specifically recommend it, but there are many who do the same job. Before I forget, also check the Twitter sharing icon … (make sure you set up your Twitter account with your Linkedin account).
- After sharing your blog, return to your Linkedin account and “Like” the post you just shared. Now is the time to visit each group where you post and like your comments there. This will help draw attention to your post when group members review the discussion forum.
- Share your posts again every few hours after a status update. However, it is best to check your latest activity stream immediately after posting to see if it is a contributing trend because you actually don’t receive notifications.
These are the seven most important steps that I took to ensure that my posts got LinkedIn trends or at least helped trends to get the best from them. I can’t give a certain time to publish on LinkedIn because the three that I made were published in the morning, afternoon and evening, and it’s good for us to work with a global audience. I need to highlight the importance of the target group, share on Twitter, and answer questions in the group.
If you have followed these 7 steps correctly, you can expect to relax and enjoy the flow of traffic on your website, which you can then cash to your liking.